Margin Calculators
MarginLab guides
Plain-language answers to margin calculators questions, written from the same sourced data behind MarginLab. Every guide lists its sources and the date it was last updated.
Updated June 10, 2026
How do I price a product to hit a target gross margin?
Divide cost by one minus the target margin: a $12 landed cost needs $20.00 for a 40% gross margin and $24.00 for 50%. Multiplying by 1.4 gives 28.57%.
Updated June 10, 2026
How do I convert between margin and markup?
Markup = margin ÷ (1 − margin) and margin = markup ÷ (1 + markup): a 25% margin is a 33.33% markup, 50% is 100%, 75% is 300%. Worked pairs inside.